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Music Industry Trends 2026: Where the Money Is Moving

Wallen’s ‘I’m the Problem’ beat out Olivia Rodrigo’s ‘You Seem Pretty Sad for a Girl So in Love’ and Charli XCX’s ‘Music, Fashion, Film’ in one of the tightest chart races of the year so far. The respected Warner Records exec will step in for Armin Zerza, who leaves a year after joining.

Wrote that “I understand and respect their decision,” while also addressing criticism aimed at the organization’s new Asian pop category.

For the music business, the first six months of 2026 were defined by a number of major stories across all areas of the industry.

From the long-awaited BMG-Concord merger to the blockbuster verdict in the Live Nation antitrust trial to Casey Wasserman ‘s decision to step down from his namesake agency (now rebranded THE•TEAM), it’s already been a rollercoaster year. But with 2026 only slightly more than halfway over, what more does it have in store for the business?

Dan Rys, Melinda Newman, Kristin Robinson, Bill Donahue, Elizabeth Dilts Marshall, Rachel Scharf, Ariel King To that end, Billboard staffers put their heads together to come up with a list of stories to watch in the back half of the year.

On the AI front, we’ll see the industry continue to grapple with just how to approach the disruptive technology, which has sent ripples of fear, uncertainty, and, occasionally, optimism, throughout the business.

In terms of finance, industry watchers will be looking to see if activity in the M&A and catalog acquisition spaces can keep pace with the massive influx of deals announced in the first six months of the year.

In the legal sphere, developments in a number of major cases, from Drake ‘s defamation suit against his own record label to a plethora of AI lawsuits, will be top of mind. And in live music, just which of the suitors circling THE•TEAM will manage to seal the d